YouTube was a venture-funded technology startup founded in 2005 by three employees of PayPal and was later acquired by Google in 2006. The idea for the website was born when the founders became frustrated with their inability to access and share videos easily over the internet. Continuing its rapid growth over the years, the company currently has over 1 billion unique users. What’s even more impressive is that 6 billion hours of video are watched each month on YouTube with over 100 hours of video being uploaded by users every hour. YouTube isn’t just about watching videos. It provides a “forum for people to connect, inform, and inspire others across the globe and acts as a distribution platform for original content creators and advertisers large and small.”
One of the best things about YouTube is that it provides unlimited access to information for anyone with an internet connection. Similarly to how books have the educated and inspired in the past, video has the power to expand our knowledge and educate youth in ways never dreamed before. YouTube has naturally progressed to become a modern equivalent of what libraries were in prior years. Users can find information and tutorials on how to do just about anything with a simple search.
To access the website, users can conduct a Google search of “YouTube” or go directly to www.YouTube.com. From there, simply enter in your search query at the top of the screen and click enter. YouTube then uses a proprietary algorithm similar to that used by google to provide users with the most relevant results. For example, a search query for “Twitter Tutorial for Beginners” yields over 4.5 million results. The search results are displayed 10 per page and include a Title, Author, Date Uploaded, and Total Views. To further refine the search for more recent videos, we can modify it to “Twitter Tutorials for Beginners 2014” and most of our results now show as being uploaded in the past year.
Whether it’s tutorials on Oracle E-Business Suite or The Top Ten Things I’ve Learned From Being An Accountant or a Commercial on How Cats Regard The Dog, the sky truly is the limit with what you can do on YouTube.
CEO, Frontier Marketing