Catch Up on Our Latest Marketing Tip Videos!
At Frontier Marketing, we are passionate about helping small businesses take Internet marketing to the next frontier! For this reason, we make it a priority to stay up to date on the latest marketing trends.
Staying current on the ever-changing digital marketing landscape allows us to give our clients the best possible service. Furthermore, we can also better our clients by teaching them what we’ve learned.
Recently, we’ve taken our desire to help small businesses to YouTube, where over the past month, we’ve posted four short educational videos.
Don’t worry if you didn’t get a chance to watch them yet. Because we’ve rounded them all up and posted them below for your viewing convenience.
We hope you enjoy watching them and find the tips they contain valuable!
Tip #1: Improve the Readability of Your Blog Content!
In our opinion, every small business should have a blog. It’s a great way for a local company to establish itself as an authority in its industry. Furthermore, people are more likely to shop at companies that are willing to share quality content for free.
However, just because you have insights to share with your customers doesn’t mean they’ll want to read about them. First, you must make sure your blog posts are readable.
In this first tip video, Micaela Fischer, one of our content writers, shares some helpful advice about optimizing your content’s readability.
Tip #2: Upgrade Your Social Media Strategy with Video!
The world of social media can be a tough place for small businesses. Success on social is predicated upon generating engagement from your followers. However, getting people to engage is easier said than done. So, what’s a business owner to do?
Creating video content is a great way to transform a stagnant social channel into a successful one. Watch the video below to hear from our social media manager, Joe Boettcher, about how to make engaging video content for social.
Tip #3: Respond to All Customer Reviews Online!
Managing your company’s online reputation is crucial. After all, nothing turns customers away faster than bad reviews and neglected social pages.
A central tenant of reputation management is review monitoring. Keeping tabs on the feedback you receive helps you control the online conversation about your business.
In this video, our CEO, Joe Bongiovanni, explains how responding to reviews can make a world of difference for your business.
Tip #4: Increase Your Brand Awareness by Networking!
Is your brand not as popular as you’d like it to be? If your marketing efforts seem to be going nowhere, then maybe it’s time for a change in strategy!
At Frontier Marketing, we use networking to promote awareness of our brand, and so can you! Watch the video below to hear from our operations manager, Nikki Cornelius, about how networking can make a difference for your brand.